The newly introduced Facebook Watch is already poised to overtake YouTube as the biggest video platform.
Facebook vs YouTube
While Watch has only been around since August, and YouTube still has more views than any other video player platform, Facebook’s video growth continues to rapidly build. And Facebook has a larger pool of users and access to more data, which means it has a better understanding of what viewers want to watch, and can deliver more relevant content.
For viewers, there is a page to discover new content and a feed for videos comments. And for video creators and publishers, Watch is a platform for them to build an audience and make money from their work.
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If you feel that you could use some help with your brand’s social media marketing, the team at BSG has the experience to develop effective and organized social media strategies and manage social platforms properly for businesses of all types.
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